When quitting isn’t an option

When Keith was ready to quit and saw the white 4×4 rolling down the gravel path, he was puking in the bushes and missed his chance to flag the driver down for a lift. Keith kept going .
When Bill was ready to quit, a buddy showed up, kept talking and talking, and finally encouraged him [...]

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A tale of two systems

Bill Matiation reached each checkpoint, downed a bottle of BoldRush protein juice and left carrying a bottle in each hand. Halfway through the second leg he bolted past James saying, “This is great stuff!” James realized that Bill had just experienced a BoldRush moment. A well-trained and long-time bush runner, Bill ran the entire 50 [...]

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Ultra long time racing

The farther they come from, the longer they go. For the inaugural Yukon Gold Ultra, the folks from away are doing the 100 mile distance, and the locals are registered for the 50-miler. Race organizer, Shelley Gellatly, reviewed the race maps with participants following a pasta-loading session at the Cranberry Bistro/BoldRush Power Plant earlier this [...]

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Check point choices

How’d you like to run a 125 km on potato chips, cliff bars and gatorade? That’s exactly what Wade Smith, James’ brother did two weeks ago at the Canadian Death Race in Grande Cache. He hadn’t been training all year with BoldRush so he didn’t switch products before the race. His choice was absolutely understandable, [...]

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BoldRush supplies bars for Canada Winter Games 2007

Got some colour onto the silver BoldRush bar packages today with the application of the Canada Winter Games 2007 logo. When I stack them up for presentation, the circle and the red maple leaf reflect quite nicely off the back of the package in front.

We don’t get to say that BoldRush is an “official” supplier [...]

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Team effort

Long Lake Triathlon
Allison Furniss is the latest addition of twenty-somethings who’ve slid in at the last minute to flesh out a triathlon team for BoldRush. For the Yu-Kan Triathlon in June, Alanna Quock gave us a great swim for first place in the mixed category. Today’s competition was little tougher and the water a lot [...]

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